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We Are Ward

Ward is a company focused completely on trade marks. While other practices dilute their offering by advising generally across several areas of law, we are trade mark specialists, allowing us to offer you unrivalled expertise.

Headed by Rachael and Bill Ward, Ward Trade Marks was set up in 2014 as a specialist trade mark attorney company. Working both nationally and internationally to help clients select, register and protect trade marks, they handle portfolios of all sizes in a way that’s simple, efficient and cost effective.

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Ward is a company focused completely on trade marks. While other practices dilute their offering by advising generally across several areas of law, we are trade mark specialists, allowing us to offer you unrivalled expertise. Headed by Rachael and…

Read More
BACK TO MEET THE TEAM

Rachael Ward

DIRECTOR / CHARTERED TRADE MARK ATTORNEY

Rachael is a chartered trade mark attorney with extensive experience in trade mark law, having started her career in 1994 in the trade mark department at Interbrand, the world’s leading brand consultancy. Rachael qualified as a trade mark attorney with Clifford Chance in London and over the next decade managed the trade mark porfolios for many large brand owners. She’s worked as principal contact for Whitbread, Costa, Technicolor, Carlton Television, ONdigital, Fred Perry, Kangol and has extensive experience in the FMCG sector including Mars.

She’s a Member of the Institute of Trade Mark Attorneys (ITMA), a Professional Representative before the European Union Intellectual Property Office (EU IPO), and a Member of the European Communities Trade Mark Association (ECTA). She has contributed to the UK Trade Mark Handbook, has published several articles on the subject and is currently a committee member of the International Trademark Association. During her time at Clifford Chance LLP she was Director of the Trade Marks Group.

Her speciality and joy is coming up with creative solutions that really work for clients, rather than force them into an off-the-shelf solution. It’s this way of working that builds a successful relationship and provides real value for the client.

"I genuinely love the work I do. I find trade marks fascinating and I love providing a service that clients like and value."